When Arrogant Frog Takes the Field,

the Ball Becomes Secondary

A Limited Football Edition Where Wine Steals the Show

There are two ways to enjoy a World Cup. The first involves analysing team selections, debating tactics and questioning every referee decision. The second involves inviting a few friends over, opening a bottle and enjoying the spectacle. At Arrogant Frog, we’ve always had a slight preference for the second option. That’s why, for this special football edition, our favourite frog has stepped onto the pitch. And true to character, she’s playing by her own rules.

A Collector’s Label That Doesn’t Take Football Too Seriously

On this limited-edition label, you won’t find a legendary stadium. No trophy. Not even a football. Instead, you’ll discover two frogs caught in a wonderfully chaotic moment. One launches into a spectacular challenge. The other seems determined to protect what really matters: a glass of wine. Meanwhile, a bottle suspended in mid-air continues to pour as if the outcome of the match depends entirely on keeping the glass full. Because in the world of Arrogant Frog, football may be important. But sharing a good bottle with friends has always been the main event.

Why This Label Perfectly Captures the Arrogant Frog Spirit

Since its creation, Arrogant Frog has done things differently. Where others choose seriousness, the Frog chooses humour. Where others complicate wine, the Frog makes it approachable. And where others follow convention, the Frog prefers to have a little fun. This Football Edition follows exactly the same philosophy. It doesn’t try to portray football realistically.

It celebrates what makes football special:

• the atmosphere,
• the conversations,
• the anticipation,

and the moments shared long after the final whistle.

Football and Wine Have More in Common Than You Think

At first glance, football and wine seem worlds apart. One belongs in a stadium. The other in a vineyard. Yet both have an extraordinary ability to bring people together. Both inspire passion. Both spark endless debates among enthusiasts. And both are best enjoyed in good company. This limited edition isn’t really about football. It’s about everything that surrounds it. The gathering of friends. The impromptu dinner. The laughter. The predictions. The celebrations. And, occasionally, the complaints about the referee.

A Collector’s Bottle for Wine Lovers and Football Fans

Over the years, Arrogant Frog has become known for its distinctive illustrations and unmistakable personality. Each label tells a story. Each vintage brings its own twist. And this Football Edition is no exception. Whether you’re a football enthusiast, a wine lover, a collector of original labels or simply someone who appreciates a good sense of humour, this special edition was created to be enjoyed, shared and remembered.

A Limited Edition Inspired by the World’s Favourite Game

This Football Edition is available on Arrogant Frog Chardonnay Viognier and Arrogant Frog Cabernet Sauvignon Merlot, two of the brand’s most iconic wines. Produced as a limited release, it celebrates the spirit of football through the unique and irreverent lens that has made Arrogant Frog one of the most recognisable French wine brands around the world. Because when Arrogant Frog takes the field, winning isn’t everything. Having a good time is.

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