Created by Jean-Claude Mas, Arrogant Frog is one of the most famous French wine brands worldwide.
Jean-Claude Mas has demonstrated that with creativity, know-how and humor, Languedoc wines can shine all over the world
In the early 2000’s, the french seen as Arrogants are less popular abroad. The french products, specially wines are loosing market shares in the English speaking countries. In this unfavorable economic environment, an idea will sprout in Jean-Claude Mas’ mind.
In 2005, this challenge oriented man is developing the wine brand who mocks the French self-confidence. A nice Frog, a bit dandy, is introduced on wine labels.
Arrogant Frog is now a success story with over 5 millions bottles sold in more than 40 countries.